![]() ![]() ![]() While there will be a smattering of “Star Originals” – new shows that hail from somewhere within the Disney empire or are directly commissioned as such from its nascent European programming operation – Star will be most notable at first for its extensive back catalogue of classics from 24 to The X-Files. ![]() Today, the company will add Star, its less-obviously-Disney brand, to Disney Plus in 17 markets, with Irish subscribers among those to see the tab line up next to its existing “superbrands”, Pixar, Marvel, Star Wars, National Geographic and Disney. But to get where it is today, the business has shown the kind of cut-throat ambition that wouldn’t seem out of place on the Death Star. ![]() “Disney” is a byword for sentimentality and happy endings. The 98-year-old media conglomerate is a survivor of Old Hollywood, a pioneer of theme-park culture and now a streaming behemoth. The Walt Disney Company is a funny old animal.
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